
Alltrad Roofing
Overview
Alltrad Roofing is a specialist roofing and cladding services company based in Harrogate, UK. With decades of expertise, they needed a brand and website that reflected both their professionalism and their strong reputation for quality. Milktree built their identity and digital presence from scratch, creating a modern, approachable brand supported by a streamlined WordPress website that aligns with industry standards.
Deliverables
Brand Identity Design
WordPress Website (Elementor)
Website Copywriting & Content Structuring
SEO Setup & Launch Support
For Alltrad, reputation and trust are everything. They required a brand identity that felt established yet fresh, and a website that would stand as their primary touchpoint for clients and contractors. Milktree delivered a complete rebrand alongside a WordPress website that showcased their services clearly and professionally helping them compete in a highly visual, credibility-driven industry.
Challenges
Alltrad came to us with no digital presence and only their reputation to rely on. In a competitive construction and roofing market, they needed a brand that inspired confidence while clearly communicating their service range. The challenge was to design a site that was professional and user-friendly, appealing both to commercial contractors and local homeowners.
Solution
Milktree developed a clean, trustworthy visual identity paired with a modern website built on WordPress and Elementor. The site balances technical detail with clarity, allowing users to easily explore services and request quotes. A focus on user experience, strong visuals, and SEO-friendly structure ensured that Alltrad’s online presence matched their real-world expertise, giving them a competitive edge in their sector.